Traditional ways of marketing and media has really taken a backseat these days. And that's okay! Why? Because it's made room for digital marketing which seems to be resonating with consumers and audiences far more effectively than traditional ever did. We have a look at what goes into an explainer video by going through some of our favourite - ranging from the most simple, to the more complex.
In a world where everything is online, it only makes sense that video content thrives online and is one of the most used forms of content around. When talking about videos that are effective in both brand awareness and consumer engagement, explainer videos are front and centre. They help attract, engage, and empower buyers who are looking for solutions to answer their pain points or problems. We have come up with a simple 8-step guide on how to make your own explainer video.
The post-holiday blues are very real and something we all dread. Unfortunately, there’s no ‘one size fits all’ when it comes to dealing with the post-holiday blues but we’ve put a few ideas together to help you get over them and get you starting the new year right.
Towards the end of the year, we all begin to reflect on what has been and what is yet to come - both personally and professionally. If you own your own business or are thinking of starting one, it is a great time to start planning what the future of your business might look like and how it will fit in within the industry. With the help of some experts from Stanford, we've collated the top 10 books that every business-oriented person needs to read - whether it be for professional development, or just something to keep you occupied over the holiday period.
Members since 2011, RF Davis Logging Ltd is a family owned and operated business based in Whangamata and contracted to harvest approximately 150,000 cubic metres of radiata pine forest annually for Rayonier; the third largest forestry company in New Zealand. See how much they reduced their costs by using n3.
Your staff can make or break your company, so it's important to make sure they feel valued. Whether you've closed down for the year or are heading into the new one, here are a few suggestions we have on how to let your staff know how much you care and appreciate all the work they have done for you.
Unless you've been living under a rock lately - and we mean a seriously massive world swallowing rock - you'd have heard of the word 'Bitcoin'. But if you're anything like us, just because you've heard of it doesn't mean you know what it is. And just because you don't know what it is doesn't mean that you want to. But don't worry! We have discovered an incredibly easy way to explain exactly what Bitcoin is and how it is used.
It's almost Christmas which means Christmas shutdown is upon us! Before you pack the boardies and strap the surfboard to the car, there are a few things you need to check that you have done to best prepare your business for the shutdown period. We've come up with 6 that should streamline the process for you so you can be on that beach sipping Margaritas in no time!
Bringing in a new year also brings in the chance for a fresh start, and what better way to start fresh then to make sure that your life is de-cluttered, organised, and ready to go! We've come up with some great ways to get you started whether it's just for yourself or the whole family!
Being given freedom in life is a great feeling - so why does it need to end once we get to work? The idea of flexible working hours is becoming more and more popular as life gets more fast-paced and certain situations make it tougher to work your "normal" 40 hour week. We take a look at a few of the many benefits as an employer that come with implementing flexible working hours for staff.